There I also had the opportunity to drive a brand new Jaguar I-PACE – the first electric vehicle to be built in my hometown of Graz. Dua created the song by driving the Jaguar I-Pace, the car has remix software in-built to respond to your style of driving. And for that it was quite a ride – according to the occasion of course purely electric with brand new I-PACE limousines: Stars like supermodel Doutzen Kroes and Kostja Ullmann, DJ Armin van Buuren and many more were present at the actual live event.

Puts those 4OD ads with your name "engraved" on a perfume bottle or similar to shame, doesn’t it? Client: JaguarAgency: ImaginationContent Creative Director: Cath ElliottAnimation : Territory Studio. Here you can create your own remix of “Want To”: Join the PaceYou can find my remix on my Instagram TV. DUA LIPA X JAGUARThe PACE: Season OneContent Creation for Dua Lipa's Want To track played at Sugarcity in Amsterdam at The PACE: Season One.A unique collaboration with Jaguar and Dua Lipa, using the InControl platform sensor technology as the inspiration behind the track remix.

The event was the prelude to a Europe-wide campaign, The PACE: Season One, which focuses on the SUV models Jaguar E-PACE, F-PACE and the all-electric I-PACE. The track quickly became the most mixed song in history.

These values were then transferred directly to a cloud memory. Advertorial as a company and/or brand name is mentioned and/or linked. Head to GQ's Vero channel to see more from Dua Lipa, from the place she loves the most in the world and the TV series she can't get enough of to unseen quotes from her May 2018 cover interview.

On September 3rd the song “Want To” by Dua Lipa celebrated its premiere in Amsterdam. The site-specific piece was further enhanced with an incredible laser light show, transmitting the data from the digital screen out into the physical space in the most engaging way possible. 54.1m Followers, 839 Following, 541 Posts - See Instagram photos and videos from DUA LIPA (@dualipa) Ian Callum on designing the Jaguar I-Pace, E-Type and more, Dua Lipa interview: 'Sometimes I do need to stop and pinch myself', The Jaguar E-Pace will sell by the truckload, Bulgari’s new Octo Finissimo is a watch of record-breaking slimness, Tommy Hilfiger on how The Rolling Stones and Bowie inspired him. Dua Lipa and Jaguar officially started their cooperation during an exclusive concert on September 3rd in Amsterdam.

As part of the collaboration Dua revealed new song ‘Want To’ at a secret gig in Amsterdam. Announced at a secret gig in Amsterdam, the campaign sees the release of a brand-new Dua Lipa track (out on 7 September), “Want To”, created using innovative technology from Jaguar’s I-Pace and Pace family of cars. Created w/ DATENDRANG. And if you don’t have Spotify, all you need to do is tap on your phone screen to set the pace and the app will generate a remix for you. A unique collaboration with Jaguar and Dua Lipa, using the InControl platform sensor technology as the inspiration behind the track remix. Bringing a whole new level of personalisation for consumers, Lipa’s fans can create their own versions of “Want To”, with more than a million possible remixes, in different moods, tempos and styles of music, including hip hop, orchestral and drum and bass. The innovative app uses Spotify streaming history, taking data from the music you listen to and rearranging elements of the track to create a personalised version. An intelligent software then created a personal remix with this data. Season One presents Dua Lipa, undoubtedly one of pop’s most intensely driven people in the pop business. the pace – season oneThe journey of Dua Lipa X Jaguar began in Amsterdam. DUA LIPA X JAGUAR The PACE: Season One Content Creation for Dua Lipa's Want To track played at Sugarcity in Amsterdam at The PACE: Season One. Cath Elliott LTD registered no: 73354433 registered office: 3-4 Gt Marlborough St, London W1F 7AR VAT registration: 167 7925 57 © Copyright Cath Elliott 2020 unless otherwise stated. And one version of it is mine – remixed live on location in Amsterdam in my first ride in an I-PACE. Jaguar has electrified its first production vehicle, the I-PACE. Over a million different remixes are reportedly possible, according to the software’s developers, with different beats per minute and versions based on a variety of musical styles, from hip-hop and dance to orchestra, pop, drum and bass. Jaguar AustriaJaguar InternationalDua Lipa X Jaguar.

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